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Bryan School of Business and Economics collaborates with VF Corporation

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VFC.com

Maryam Mohamed
  Staff Writer

 

On February 2, Vanity Fair Corporation publicly announced its new partnership with UNCG’s Department of Consumer, Apparel and Retail Studies.

 

VF is an American footwear and clothing company that was founded in 1899. Its headquarters are currently located in Greensboro, North Carolina. The corporation owns several popular brands ranging from Jansport, Timberland, The North Face, Vans, and Nautica. The company has stores located in 31 states, nationwide.

 

This fellowship introduces advanced 3D technology to the students at UNCG. The university’s decision to incorporate VF, provides students with real life exercises that will better prepare them for careers in retail and apparel.

 

Students will have hands-on experience in dealing with systems that mimic the look and feel of operations used in merchandise and apparel production. Additionally, this innovative program will be cost and time efficient as it develops apparel in just a few hours. This will replace UNCG’s unnecessarily lengthy process in producing garments, that currently takes weeks.

 

“As an employer of UNCG graduates, we saw the opportunity to help students advance their career opportunities by equipping them with new apparel technology skills to be used from initial design through manufacturing, merchandising, marketing and consumers’ shopping experiences,” VF President Phil McAdams said. “In turn, VF maintains a pipeline of work-ready, young professionals who are able to make an immediate contribution to our business when hired.”

 

Due to this newly found alliance, students at this university will be properly equipped with the means to succeed in the retail and apparel field.

 

“Our partnership with VF gives our students tremendous opportunities to build on the many other technical competencies they learn in their coursework and gain a competitive advantage when they pursue their careers,” said UNCG’s Department of Consumer head, Dr. Nancy Nelson Hodges “It’s really going to transform how we educate students. We’re proud to be part of this exciting project.”

The new 3D software will be accessible during the Fall of 2017 to all students studying to obtain a degree in Consumer, Apparel and Retail Studies.

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