Web Content Manager
As web content manager and technology junkie, I am blown away all the technology that is available to us. Today, people are able access any information we can think of by a few keystrokes or taps. We often take this luxury for granted, but aside from all the information that’s out there technology is paving the way for new discoveries and new forms of information to be available and gathered.
Technology is only going to keep growing and advancing. 2016 was an impeccable year for technology. We saw a headphone jack-less iPhone, fake news on Facebook, the rise of automated cars and so much more. 2017 is going to be an even bigger year for automation, data collection and Smart Home technology. Although these trends are well known across the technology industry, 2017 could surprise us.
Here are some of the technology trends we’ll be seeing in 2017
- Big things in data analytics and business intelligence
Data analytics and business intelligence have been ways for businesses to make data-driven decisions based on all of the information they are gathering. Data analytics is a way for people to bring empathy to business. It allows companies to sit at the table and discuss ways that their data can help move their vision forward. When looking at data that has been collected so many things can be drawn from it — the term “big data” has been a buzzword for the last 5 years — business intelligence enables human interaction when looking at all of this information.
Businesses have been using predictive analysis to target certain markets, appeal to their users and grow their company even more. This is used across all types of different companies and services. It’s their way of looking at what the consumer wants or needs in the future.
Now data analytics isn’t exclusive to companies. We use data in our own lives. If you have fitness tracker or a sleep tracker on you, you are collecting specific data to see what kind of movement you are making. Businesses use data the same way. Or if you use apps like Mint to track your spending, you’re collecting data on your habits. It’s an awesome way to keep track of yourself!
- Interact with your home with the internet of things
“Smart home” technology is nothing new to the consumer. We see our refrigerators, ovens, countertops coming to life through the internet, of all things.
If you don’t know what IoT, you are not alone. IoT is the way objects and devices communicate with one another. For example, many people have Nest, Google’s thermostat, in their homes. Nest allows the homeowner to change the temperature of their home from an app, turn on/off lights, and has a home security feature.
IoT has been around for the past few years. It has made its way into our homes and cars. Amazon’s Alexa or Echo are perfect examples of the ‘internet of things’. These devices make our homes more accessible to us via our phones and other devices. The problem with IoT is that there are a lot of competitors trying to develop the same things without a centralized location for consumers to look for all of these devices. Larger companies like Google and Apple are able to target the market because of their history, however, smaller niche devices face the challenge of getting into the consumer’s shopping cart.
- Virtual Reality and Augmented Reality
VR isn’t new. It’s just getting better. VR technology was introduced in 2015 in the gaming world but many other industries and companies are coming out with their own ways of developing VR and augmented reality experiences. Many are improving the overall design of the headset, minimizing the amount of space someone needs to use it and developing other ways of using VR and AR. I suspect that in 2017, the big players will come out with some really cool stuff. Maybe we’ll see more things like Pokemon Go on a larger scale.
- Synthetic food: it’s not what you think
Some of us are naturally turned off by the term “synthetic food.” Why would we want to eat anything synthetic? Well, synthetic food is mostly composed of Soylent, which isn’t very tasteful. But synthetic foods have benefits beyond taste alone. As our world population grows and our climate being stretched to the limit, alternative ways of producing and consuming food more consciously has sparked the interest of food scientists and chefs around the world. Companies like Beyond Meat and Impossible Foods are trailblazers in this movement by making meatless soylent tasteful. Beyond Meat is currently available in some Whole Foods stores.
Food labs are constantly trying to grow and produce foods that are cruelty- free and environmentally friendly. With this next wave of “synthetic food”, they are able to find ways to develop sustainable options to feed our growing world population.
2017 is going to be an interesting year in politics, technology and film. People are constantly trying to innovate and change the status quo. It’ll be a year of surprises as well. Keep your eyes out for other trends.